South African Banks Failing Online

Of four major banks in South Africa it is clear that not a single bank has grown in organic search visibility (the overall search performance of a website) over the past 2 years. Even as the economy grows, more people needing banking services, in addition to the opportunity to take market share from competitors, the marketplace has stayed the same. This is how it looks, and what I think should be done about it.

Finding the right Project Management Tool

I have been on the hunt for the right online project planning tool for a couple years now. Many times I have given up, and many other times I have started the hunt again with a hope that I will find something newly released. It feels like I am looking for something that I know is already there, but it is just hiding from me.

Avoid Penalties in Google’s Spammy Queries Algorithm and Beat your Competition

I have recently written about backlink audits on domains that have extensive manipulation of their link profile. The single largest reason to manipulate an anchor text profile is to make money by achieving good positions for specific commercial keywords; other smaller reasons could be for political interest (elections) or promotion or defense of an individual’s name (ego).

5 Mightly Content Tips to get you More Readers and Links

Much of the time writers look to increasing word count before seeking to expand their readership. I don’t want to berate or look down on that approach, label it is criminal, because it is a very simple trap to fall into. It could be better said that often less words make better content, that brevity is your friend, or the best quote ever from Blaise Pascal “I would have written a shorter letter, but I did not have the time.” Here are five tips that I suggest for any writer looking to produce better great content to increase readership and attract links.

Information retrieval through conversation

It struck me that now search for information is only single-query – we only get to ask one question and get one set of data in return. Could it be possible to narrow down our hunt for knowledge with multiple queries?

What Makes Great Web Content

Internet users have learned how to notice very soon after landing on a webpage if the content they are about to read is worth spending time reading because they believe they will find what they have come for. It is forgotten too often that visitors actually do read the text on the pages of a website. But what makes great web content?

Link Profile Audit & Clean Up

With link profiles coming into the spotlight ever since Google started cracking down on anchor text manipulation (in an update labelled The Penguin Update), it is strongly advised that every website owner do an audit of the anchor text used in links pointing to their website. A perfect link profile that will last  until the end of time is one …

Divide and Conquer – Content Structures for Beginner Webmasters

SEO Level : Beginner See building a website as building a library.  I am not talking about placing books in a building. I am talking about what is done way before we get there.  I am talking about developing the sections of a library.  Libraries are some of the most organized places in the world simply because if they were not, we would be …

Steps to Take Before Google’s Upcoming 2013 Merchant Update

In the latest weather report Google’s Matt Cutts has suggested that in 2013 we are going to see an updated or additional Google algorithm that works to filter out poor quality online stores from its organic search results.  Filtering out low quality results is nothing new to Google, but it seems that Google now thinks it is time to filter eCommerce sites as well. Online …

Why could Google be closing down Reader?

Sending quakes through the online community, Google has decided to shut down their reader project.  Google Reader was  built by Chris Wetherell in 2005 and was intended to aggregate a number of news feeds into one stream and thus making it easier to catch up on all your personalized sources of news. Reader has become a much-used friend of mine, allowing …